So everyone is talking about social media, right? “I just got my first order through Facebook”. “I have thousands of followers on Twitter”. “I’ve just come back from this social media workshop and found out about this new social network. It’s going to be the Next Big Thing!” But you don’t need to worry about Social Media do you? You have a traditional business and your customers have been coming to you for […]
It’s all too easy to get confused when sussing out the right path to choose for social media best practice. This short and simple list should help make things a little clearer… 1. Know Your Audience The clue is in the name – social media is inherently social. The key to all social media success can be traced back to knowing who it is you are talking to, and understanding what sort of communication appeals […]