The Hidden Benefits of Paid Social

Why NOT advertising on Social Media is a Mistake that is costing you money!   While half of the world is still struggling to decide if Social Media is right for them, the other half has embarked on an altogether different adventure – supplementing or even replacing their traditional media spend with Social Media Advertising. If you are still in the undecided camp, as you watch some competitors fail and others fly on the digital […]

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A CUNNING PLAN: How to Save Time and Stay on Message with your Social Media Planning

43% of small business owners spend 6 or more hours a week managing social media. What could you do with an extra 6 hours a week? Focus on revenue generating aspects of your business? Spend time with your family? Watch 12 episodes of Friends re-runs on Comedy Central? So why do business owners feel they need to spend so much time on social media? Social media marketing can contribute positively to your business in a […]

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Mobile Friendly Social Media: Marketing to the Smartphone User

When was the last time you checked your social media through your mobile? Pretty recently, if the latest statistics are to be believed. While laptops and desktops continue to be important devices to many, social media access via a smartphone, tablet or other mobile device has now overtaken these more ‘traditional’ methods. This news will likely come as no surprise to many; 73% of smartphone users access social networks daily, and Social Media Examiner estimates […]

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6 Steps to becoming social media savvy

So you’ve finally decided you need to do something about social media?  Everyone else is doing it and frankly if you play the “I’m too old to learn this game” any longer you’re going to become a bit of a joke.  But it’s all so overwhelming!  I mean really, where do you start? Well keep calm and carry on reading.  We’ve put together six key steps to help you on the road to social media […]

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Video: 7 Undeniable Advantages of Responsive Design

Why you need to use responsive design … in just 40 seconds! 1. Increase reach to Mobile and Tablet users 2. Increase Sales and Conversion rate 3. Make Analytics easy. 4. Because Google says so! responsive design boosts SEO. 5. Save time and money on Web Design and Development. 6. Save time and money on Web Management. 7. Make offline access easy.   The internet is (always) changing. How are you going to respond?

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